Avoid irrelevant keywords

/ / avoid irrelevant keywords

Updated: 2017-02-28

Avoid keyword stuffing

Keyword stuffing refers to loading a page filled with keywords in an attempt to manipulate the website’s ranking in search engines. These keywords usually appear in a list or group, or even completely out of context. Filling pages with keywords results in a negative user experience, and may negatively affect the website’s SEO ranking.

Examples of keyword stuffing include:

  • Block of text listing locations a webpage is trying to rank for
  • Repeating the same words or phrases so often that it sounds unnatural

In order to avoid what would be seen as keyword stuffing; make sure that your pages create useful, information-rich content that uses keywords appropriately and in context.